What impresses people, inspires them, motivates them to buy? Passion. You have it for your business, and you deserve an agency that will bring as much passion, dedication and attention to promoting it as you did creating it. We’ve worked with small start-ups and multi-million dollar businesses, and the thrill for us is transitioning each and every client into a bigger player. Your success is our success – we’re in it together.
Brand Strategy & MarketingLaRue PR can help you develop your brand, refine your business identity and perfect your marketing efforts. Our extensive media contacts give us an insider’s edge into what’s trending, what’s hot and what products and brand identity will get you noticed for all the right reasons.
- Brand identity & business consulting services
- Press kit & look book development
- Copy writing, graphics & website consultations
- Co-branded partnership opportunities and strategic alliances
- Event management
- Press clipping
Media OutreachAt LaRue PR, we leverage our connections with consumer and trade fashion, accessory, style and home furnishings market editors to publicize your brand in top magazines, websites, blogs, television and new media outlets. We work at building brand awareness and buzz to reach both your target audience and key industry players responsible for product placement opportunities. With our uniquely tailored media campaigns, we maximize exposure, minimize costs and get results.
- Daily communication with relevant media to secure editorial placement in publications such as Lucky, InStyle, Daily Candy, Coastal Living, etc...
- Trend & product line sheets submitted to our media contacts weekly
- Target opportunities that drive ecommerce sales including fashion shows & prestigious discount opportunities
- Create and distribute press releases
- Monthly reporting and status updates
- Handle sample shipments and returns, coordinate insurance for high value loans
- Various levels of service available depending on needs, goals and budget
Social Media MarketingSocial Media plays an essential part in any effective marketing campaign. We'll analyze your current social media efforts and develop new strategies to extend the reach of your brand. If you've yet to jump in to the fast paced world of social media, we'll guide you through the steps to get started and decide what type of campaign will be most successful for your business type and objectives.
- Consult and/or management of social media initiatives including Facebook, Twitter, Pinterest, and blogs
- Analysis and success tracking of current social media efforts via Google Analytics
- Copy writing and graphics for posts, contest management and more
- Manage blogger relations and outreach
Celebrity Product PlacementWho can deny the power today’s celebrities have to influence the masses with what they wear, where they shop and mentions of their fave products? LaRue PR works with top fashion stylists to get your products in the hands of those key influencers. A picture (or a quote) could be worth a thousand words – or a lot of potential sales for you.
- Established relationships with top celebrity stylists gets your brand featured on the hottest stars and tastemakers
- Celebrity quotes, mentions and endorsements about your brand in traditional and social media
- Sampling opportunities via gift bags at celebrity events